Academics
Bachelor of Business in Marketing
Options of Study:
- Enterprise Marketing
- Marketing Technology (retitled Digital Marketing effective Summer 2024)
- Omni-Channel Marketing
Why Choose Marketing at °ÄÃÅÁùºÏ²ÊÀúÊ·¼Ç¼?
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- Integrated digital, social and mobile marketing curriculum provides an industry relevant skill-set
- Embedded industry certifications provide competitive positioning in career placement
- Student organizations, study abroad programs, professional development events, career fairs, and internships provide networking opportunities and industry experience
- The integrated program allows students to earn two degrees (bachelor's and MBA) in just five years
- Accreditation by AACSB International (The Association to Advance Collegiate Schools of Business) ensures a quality educational experience
Program Availability
- Macomb
- Online (Enterprise Marketing option)
Job Placements of °ÄÃÅÁùºÏ²ÊÀúÊ·¼Ç¼ Graduates
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- Aeroteck
- Allstate
- Ingram Barge Company
- Praxair
Scholarships
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- University scholarships available
- Additional departmental scholarships available
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